Fastest Growing SUV Brand in Canada in 2017

VW was the Fastest Growing SUV Brand in Canada* in 2017.

Volkswagen has a long-standing history of building great small cars that offer exceptional value and quality. North Americans quickly fell in love with the Beetle when it made its way across the pond and that love has only grown to include models like the Jetta and the Golf.

These models have long been the darlings of the Volkswagen lineup thanks to German engineering that has prioritized performance and handling, putting the driver at the centre of the experience.

Over the years, Canadian families have grown and evolved. And it was time that we did too. In 2015, Volkswagen AG committed to expanding its North American lineup to include SUVs and crossovers that better meet the needs of our unique market.

Last year, we launched the next-generation, All-New 2018 Tiguan, equipped with a longer wheelbase that allows for an optional 3rd row of seating and the All-New 7 seat 2018 Atlas, a midsize SUV that feels full-size. And Canadians have been quick to embrace both models. So much so that Volkswagen was the “Fastest Growing SUV Brand in Canada* in 2017.”

We’re working hard to give Canadians more of what they want: capacity, comfort,  all-wheel drive performance, enhanced safety features and the technologies they’ve come to expect. Of course, that’s all within Volkswagen’s trademark quality.

This is just the beginning. Last year, Volkswagen brand chief, Herbert Diess, announced that the company expects SUVs  to account for 40% of sales globally. . While there’s no news yet on when the new model will go into production, or what kind of SUV it will be, it’s pretty safe to say, there’s a lot more to come when it comes to SUVs.

Stay tuned.

**Fastest growing SUV brand claim is based on internal VW analysis of DesRosiers Automotive Consultants data and is not an accolade awarded by a third party

VW Atlas takes 2018 SUV of the Year award

Atlas, SportWagen/Alltrack and Golf R get recognized.

The popular car review website Auto123.com named its top vehicles of the year– and the 2018 Atlas was among the winners.

According to an article published on the website, a special ceremony took place in Toronto at the end of the November to honour each of the winners – and the runners up across 17 categories.

The winners were chosen by 6 of the website’s veteran writers and testers, including the its chief writer. Among those in the running for 2018 Midsize SUV/Minivan of the Year, were Atlas, Honda Odyssey and Chevrolet Traverse.

In an earlier review of the Atlas, titled 10 Ways the Volkswagen Atlas Will Please your Family, the tester was impressed with features relating to performance and comfort. German-engineered for optimal handling and agility is at the top of the list of reasons you might want to consider the 2018 Atlas. The review also praises Atlas’ ability to tow recreational vehicles up to 5,000 lbs, and the available 4MOTION® All-Wheel drive, which provides added confidence in all weather conditions.

Comfort and convenience features like the optional second-row captain chairs, the Digital Cockpit, App-Connect, and ample cup holders also receive praise.

If you’re in the market for a mid-size SUV or Minivan, the 2018 Atlas just might fit the bill. This hard-working SUV provides the space, convenience and performance required by active Canadian families.

Golf SportWagen/Alltrack and Golf R named “Best Buys”

In other awards news, The Car Guide recently released its 2018 Best Buy awards.The 2017 Golf Alltrack was named Canadian Car of the Year, so it’s no surprise the 2018 model is also garnering praise. The 2018 Golf SportWagen, along with its more rugged sibling, Golf Alltrack, picked up top honours in the Wagon under $50,000 category.

Similarly, Golf R received Best Sports Car under $50,000. Custom made in Wolfsburg, Germany, Golf R features a finely tuned suspension system, standard 4MOTION® All-Wheel Drive and a powerful 292 horsepower turbocharged engine. Powerful, agile and responsive, Golf R is everything you want in a sports car without the hefty price tag. If you’re in the market for a car you’ll love driving, be sure to check it out.