Behind the scenes with The All-New Jetta and the Elwins
Technology has come a long way. And along with it, the sound systems in our cars. No more cassettes or compact discs. You can play your favourite music right from smartphone or directly from your Spotify account using the app on your Volkswagen’s infotainment system. And just when you thought your road trips couldn’t get any better, they have. Thanks to BeatsAudio®, available on the All-New, 2019 Volkswagen Jetta Highline. BeatsAudio®, formerly known as BeatsByDre, considers your car your studio and immerses you in the music the way artists intended. The technology is inspired by the unique blend of art and science brought about by a partnership between artist Dr. Dre and record producer Jimmy Iovine. If you’ve never experienced the superior sound quality of a Beats sound system, you may just want to book a test drive when the All-New Jetta hits dealerships.
In celebration of Jetta’s exciting new partnership with BeatsAudio®, we enlisted Canadian indie pop band, The Elwins to record the soundtrack for our newest 2019 Jetta commercial. If you haven’t seen the spot, check it out below.
For the commercial, The Elwins performed a cover of Eddie Murphy’s 1980’s hit, Party All the Time. It’s the perfect fit for a group of mischievous senior gentlemen out for a late-night joyride. If you’re not familiar with The Elwins, this Keswick Ontario band has been touring since 2012 and have garnered much buzz from publications like Rolling Stone, Exclaim! and the CBC. We’ve got some behind-the-scenes footage of the band talking about their involvement in the All-New 2019 Jetta TV spot. Just press play on the video below to watch.
Like what you see so far? There’s a whole lot more to uncover in the 2019 Jetta. This newly-redesigned sedan not only looks different, it is different. Jetta fans will love the value that comes with more features than ever before. Soak up the sunshine through the available panoramic Rail 2 Rail sunroof, listen to your favourite tunes via the BeatsAudio® system and when the ride heats up, available vented cooling seats keep things chill. And that’s just the beginning. See more great features and sign up to receive the latest updates about the 2019 Jetta.