Volkswagen unveils Alexa-enabled technology at CES

The connected car gets even more connected

Each year, thousands of technology enthusiasts gather at the North America Consumer Electronics Show (CES) in Las Vegas. This year, marked Volkswagen’s third annual appearance and the North American debut of the I.D. concept, a fully-autonomous electric car. Scheduled to arrive in 2020, the intention is for self-driving hardware to come standard.

front of the vw i.d. concept car

Per Christian Senger, VW Head of e-Mobility, the cost to offer a fully-autonomous option could be as much as an entire Golf. Therefore, the goal for I.D. in 2020, is to equip the car with semi-autonomous features. You can read more about the I.D. Concept here. It is expected that the production iteration of the I.D. will retain approximately 80 percent of the concepts design features.

rear of the vw i.d. concept car

Alongside the I.D. concept, the Volkswagen e-mobility team also announced the integration of Amazon’s assistant Alexa to VW vehicles. Using simple tap-to-talk functionality drivers can execute tasks such as controlling smart home features, playing music, getting directions, handling notifications, providing location-based reminders, even ordering replacement parts for their car.

However, the team in Germany has gone a step further by including car-centric features, making the experience more robust. Alexa can let you know the status of your car when you’re not in it. Find out if the doors are locked, how much fuel is remaining in the tank, and if the car is charging and what the range is (for EV models). Alexa can also unlock the doors and even beep the horn in the event you can’t locate your car.

virtual reality car test drive

The system can also assist with navigation by providing directions and telling you how long it will take to get to your destination. Alexa can send the direction to your car’s navigation system so it’s loaded and ready go when you are.

For a more in-depth look at what we revealed at CES, read the full media release.

Legal: US media release. Some of the information may not be applicable to the Canadian market.

All-New models debut at Canadian Autoshows

Atlas, Tiguan and e-Golf launch at Autoshows

It’s Autoshow season and we’re excited to be unveiling some of our new models in various cities around the country.

As you may know, the All-New 2018 Volkswagen Atlas, our 7-seat SUV, complete with 3 adult-size rows, was recently unveiled in Santa Monica. We’re proud to say that Atlas will be making its Canadian debut at the Montreal Autoshow on January 20. If you’re planning to head to the show, you won’t want to miss it. Not close by? That’s OK. Atlas will also be at the Autoshows in Toronto, Quebec City, Calgary, Vancouver and Edmonton.

Alongside Atlas, the All-New 2018 Tiguan, will also be making an appearance. The newly-redesigned SUV recently made its American debut at the Detroit Autoshow. Canadians who want to get an up-close look at the extended wheelbase with optional 3rd row seating, won’t want to miss the shows in Toronto, Calgary, Vancouver and Edmonton.

If you’re an electric car fan, and you’ve been waiting to find out more about the All-New 2017 Volkswagen
f, this is your chance. Climb in and get comfortable behind the wheel before e-Golf hits the streets later this year. The 100% electric version of Canada’s favourite hatchback will be debuting in Montreal and making appearances in Toronto, Quebec City and Vancouver and Edmonton.

Canadian Auto Show season begins in Montreal on January 20, 2017 and ends with the Edmonton Motorshow on April 23, 2017. See all the Autoshow details below to find one near you.


  • Jan 20-29, 2017
  • Palais des congress de Montreal
  • 1001 Place Jean-Paul-Riopelle



  • Feb 17-26, 2017
  • Metro Toronto Convention Centre
  • 222 Bremner Blvd


Quebec City

  • Mar 7-12, 2017
  • Centre des foires
  • 250 Blvd Wilfred-Hamel



  • Mar 15-19, 2017
  • BMO Centre
  • 20 Roundup Way SW



  • Mar 16-19, 2017
  • Shaw Centre
  • Colonel By Drive



  • Mar 28-Apr 2, 2017
  • Vancouver Convention Centre
  • 1055 Canada Place


Edmonton Motorshow

  • Apr 20-23, 2017
  • Edmonton Expo Centre
  • 7515 118 Ave NW


We hope to see you there!